Key 103 Ladies Lunch
Wednesday, 06 November 2013
Old Trafford Stadium, Manchester
mclcreate were thrilled to be asked by Key 103 to again produce their Annual Charity Ladies Lunch event at Manchester United's Old Trafford Stadium.
The event brought together over 600 ladies to raise money for the Bauer Media Cash for Kids charity. Celebrity Big Brother winner Rylan Clark along with former Emmerdale actor Danny Miller and boy band The Mend gave the event a celebrity atmosphere. Guests were welcomed with a string quartet and a champagne reception followed by a fabulous 3 course meal during which they were serenaded by Cole Page. Enhancing the event further John Lewis staged a catwalk fashion show and there was a fundraising auction which raised an additional £6,000+ for the charity.
To meet the various needs of the event, the set and stage design utilised a large catwalk and stage area that was dominated by a large 3D logo backdrop featuring the Key 103 and Cash for Kids helping hands logo. To provide additional marketing opportunities from the event, we captured the whole event on video for use by the client at a later date.
Ensuring the events atmosphere met the differing requirements of the day, close attention was made to the lighting by use of a number of LED up-lighters and moving gobos around the room and on the stage helping set the scene.
The lunch was a fantastic success, raising over £59,000 for the Cash for Kids charity. mclcreate looks forward to continuing its ongoing relationship with Key 103 to service their future events.